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In the News

For the fourth year in a row, Destination Athlete has been named a Top 500 Franchise by Entrepreneur Magazine!

Read the full press release here

News 12 New Jersey 2018 Complete Athlete® Showcase Coverage

Read the full press release

Destination Athlete appears on the cover of the March 22nd edition of USA Today's special section, Franchising in America featured along with a great interview with Founder and Chairman, Doug Dickison on Media Planet's Future of Business and Tech website:
Why owning a franchise is a good transition for veterans


News Release March 2018




Owner, Sonia Jones of Destination Athlete of Yorktown, VA cut the ribbon on the new retail store located at 2900 George Washington Memorial Highway.  This specialty franchise store is a one-stop team resource offering products and services from training to trophies to include Equipment (Sports & Fielding Equipment, Reconditioning), Apparel (Team Uniforms, Spirit Wear, Varsity Jackets), Fundraising (Your Team Store online, Snack Shack, Events…), and Performance (Items, Development, App).  Destination Athlete’s corporate office is in Lebanon, New Jersey, and most of their franchisees are home-based businesses.  The Yorktown location marks the second retail store.  In celebration of the company’s 10-year anniversary in July 2018, they are saying ‘thank you’ to the nation’s veterans by awarding “10 franchises to 10 deserving veterans.”  York County says welcome Destination Athlete of Yorktown, VA, a true company that gives back.

Pictured from left:  Chris Davidson, York County Chamber of Commerce; Sonia Jones, Owner; Jeff Wassmer, member, York County Board of Supervisors and Douglas D. Dickison, Founder & Chairman of Destination Athlete.

For the third year in a row, Destination Athlete has been named a Top 500 Franchise by Entrepreneur Magazine!

Read the full press release here

Congratulations to our 2017 Complete Athlete® Showcase Scholarship Winners!

Christopher Quindes from Red Bank High School

Jessica Logan from Northern Burlington County Regional High School

News 12 New Jersey Showcase coverage

Welcome to our newest franchisees

April 2017

2017 Happening List WINNER for Hunterdon County's Best Retail Sports Shop!


Small Business Spotlight feature
Read our story

Destination Athlete® at the 2017 NY/NJ Franchise Expo

Doug and Drew Dickision present the numerous advantages of owning a
Destination Athlete® franchise to interested entrepreneurs

2016 Complete Athlete® Showcase Award Winners
Scholarship winners George Tammaro and Melinda Tang receive their big checks at the annual award banquet